The following are things to keep in mind when you use the blog for a pre-launch strategy -
- It should provide a 'teaser' to how, what and when you are going to do what you say you are going to do.
- It should provide clarity around your vision
- It should use the curiosity factor - your audience wants to know more about what is going on
- You should reach out and let people know that this is a wild ride
- You should reemphasize your credibility when you do this - Who you are, What you have done before and Why you are doing this.
Comments 0 Comments